{"id":5702,"date":"2026-02-27T13:25:03","date_gmt":"2026-02-27T19:25:03","guid":{"rendered":"https:\/\/content.iberopuebla.mx\/contratiempo\/?p=5702"},"modified":"2026-02-27T13:40:19","modified_gmt":"2026-02-27T19:40:19","slug":"la-estrategia-detras-de-tener-un-crush","status":"publish","type":"post","link":"https:\/\/content.iberopuebla.mx\/contratiempo\/la-estrategia-detras-de-tener-un-crush\/","title":{"rendered":"La estrategia detr\u00e1s de tener un crush"},"content":{"rendered":"\n<p><strong>An\u00f3nimo<\/strong><\/p>\n\n\n\n<p><strong>Estudiante de Mercadotecnia<\/strong><\/p>\n\n\n\n<p><em>\u2014 <\/em><em>\u00bfQu\u00e9 es la tensi\u00f3n?<\/em><\/p>\n\n\n\n<p><em>\u2014 <\/em><em>Es la distancia entre una pregunta y su respuesta<\/em><\/p>\n\n\n\n<p><strong>Definamos crush<\/strong>, podr\u00eda ser: un enamoramiento intenso y pasajero, poco realista, inasible. Para m\u00ed un crush consta de 3 componentes: ilusi\u00f3n, deseo y erotismo.<\/p>\n\n\n\n<p>Seg\u00fan Bataille el erotismo es una experiencia interior, lo que en nuestra mente se crea mientras se espera a que esa persona nos voltee a ver, es decir, la fantas\u00eda alimentada por el desconocimiento. <strong>Eso permite que nazca el deseo, la falta e inexistencia de esa mirada que de alguna manera, sin conocerla, nos cautiv\u00f3.<\/strong><\/p>\n\n\n\n<p>Para m\u00ed siempre fue un pensamiento id\u00edlico tener un crush, hasta que ya no lo tuve y descubr\u00ed que me hac\u00eda falta, pero \u00fanicamente porque me sent\u00eda aburrida.\u00a0<strong> Me sorprend\u00ed a mi misma deseando que alguien me hiciera suspirar<\/strong>, cambiar mi ruta habitual para verle por un segundo, investigar sus gustos musicales en su cuenta de Spotify que encontr\u00e9 <em>por azar, <\/em>analizar su perfil de Instagram una y otra vez esperando develar un secreto entre las fotos (o mejor a\u00fan, cuando no tiene ninguna foto publicada y toca investigar a su familia por Facebook). <strong>Al final todo esto suena bastante pecaminoso porque te das cuenta de que no es casualidad: es estrategia.<\/strong> (Nadie ha salido herido, no se preocupen).<\/p>\n\n\n\n<p><strong>Tener un crush es preguntarnos si lo inalcanzable alguna vez  podr\u00eda convertirse en algo tan familiar<\/strong>, como nuestra comida favorita; si lo intangible podr\u00eda de alguna manera, concretarse, si los l\u00edmites dibujados en nuestra cabeza (que ahora nos impiden tan siquiera decir un: <em>\u201cHola\u201d<\/em>)\u00a0 podr\u00edan chocar con la realidad y derrumbarse, generar el primer contacto.<\/p>\n\n\n\n<p><strong>Pero si pudiera darles un consejo, no conozcan a su crush, porque cuando algo empieza, evidentemente, tiene que acabar.<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An\u00f3nimo Estudiante de Mercadotecnia \u2014 \u00bfQu\u00e9 es la tensi\u00f3n? \u2014 Es la distancia entre una pregunta y su respuesta Definamos [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":5703,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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